Co-working & Managed Spaces
Real Estate & Property
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Co-working & Managed Spaces

CRM for Co-working & Managed Spaces.
Membership CRM. Enterprise B2B. Occupancy pipeline.

Membership relationship management, enterprise B2B space sales, and occupancy pipeline tracking for co-working and managed office providers globally.

Membership CRM
Full lifecycle management
B2B enterprise
Flex space sales
Occupancy
Pipeline forecasting
Retention
Churn prevention

Why Co-working & Managed Spaces CRM is different

Co-working CRM is a membership retention and B2B sales problem

Co-working and managed office providers manage two distinct CRM motions: B2C membership management for individual and small team members, and B2B enterprise space sales for corporate flex space requirements. Retention of existing members and acquisition of enterprise accounts require completely different CRM approaches. Most operators handle both poorly.

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Member churn identified too late
Members who are about to cancel rarely announce it. Signals β€” declining attendance, reduced booking frequency, support tickets β€” are in separate systems and nobody is watching.
Enterprise B2B flex space pipeline not in CRM
Corporate HR and real estate buyers looking for managed office solutions for 50-500 people are managed through email and personal contact with no pipeline visibility.
Occupancy forecasting based on guesswork
Future occupancy is forecast from contracts without modelling churn probability, expansion likelihood, or pipeline by expected start date.

Client result

What we delivered for a Co-working & Managed Spaces business

All case studies →
Case Study
180% increase in marketing-influenced pipeline

Marketing Operations Rebuild for a B2B Healthcare Company β€” From Campaign Chaos to Scalable Engine

B2B Healthcare Company

A B2B healthcare company had a marketing team of six producing campaigns manually from spreadsheets. No campaign tracking, no attribution, no lead scoring. HubSpot had been purchased twelve months earlier and barely used.

180%
Marketing-influenced pipeline
22%
Campaign spend reduction
12 weeks
Foundation built
Zero→full
Attribution visibility
Read full case study →

"We had the tools and the team. We just needed someone to build the system that connected them. Celumai did that in twelve weeks. What we have now would have taken us two years to build ourselves."

He
Head of Marketing
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Regulatory & compliance context

We design CRM for co-working operators that satisfies GDPR and UK GDPR for member personal data, Electronic Communications regulations for marketing to members, ICO guidance on employee data for enterprise agreements, building access data retention requirements under GDPR, and business rates and planning data obligations for licensed managed spaces.

FAQ

Co-working & Managed Spaces CRM questions answered

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Free assessment β€” Co-working & Managed Spaces

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Fixed-price delivery options
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