RELTIO
Reltio MDM Reltio Implementation Partner

Reltio MDM implementations that deliver a real-time unified customer profile

Reltio Cloud MDM for enterprise data teams who need real-time entity resolution, probabilistic matching, and a trusted customer 360 connected to every downstream system.

Real-time
Entity resolution
Cloud-native
Reltio MDM delivery
360 profile
Customer unification
API-first
Integration architecture
Reltio MDM dashboard
RELTIO

Certified & partnered

Reltio Implementation Partner
Reltio MDM Cloud Certified
Reltio Entity Resolution Specialist
Reltio Integration Architect Certified

What we deliver

What we deliver on Reltio

Reltio Cloud MDM deployment from data model design through production go-live and CRM activation.

Reltio MDM Cloud
Cloud MDM deployment with entity resolution, survivorship, and real-time profile API.
Entity Resolution
Deterministic and probabilistic matching configuration for customer deduplication at scale.
Profile API
Real-time customer 360 API connected to Salesforce, HubSpot, and marketing platforms.
Consent Management
GDPR and GDPR/CCPA consent tracking within the Reltio unified customer profile.
Source Integration
Connection of CRM, ERP, marketing, and support systems into the Reltio MDM hub.
Analytics Layer
Reltio profile data surfaced in BI tools for customer analytics and segmentation.

Why clients choose us

Why enterprises choose Celumai for Reltio

01

Matching rules designed properly

Entity resolution accuracy depends entirely on matching rule design. We tune deterministic and probabilistic rules against your specific data patterns -- not against generic defaults.

02

CRM activation included

A Reltio golden profile only creates value when it activates downstream systems. We connect Reltio to your CRM so sales and CS always work from the unified profile.

03

Compliance built in

We include consent management and GDPR/CCPA/GDPR data subject rights workflows in every Reltio implementation. Compliance is not an afterthought.

Sound familiar?

Problems we fix on
Reltio MDM

The same customer exists in 5 different systems with 5 different records
01 — The same customer exists in 5 different systems with 5 different records

The same customer exists in 5 different systems with 5 different records

CRM, ERP, support desk, marketing, and product database all hold fragments of the customer. No system has the full picture. Reltio MDM creates the unified profile and keeps it current in real time.

Entity resolution is producing too many false matches
02 — Entity resolution is producing too many false matches

Entity resolution is producing too many false matches

The matching rules are too aggressive and merging customers who should be separate, or too conservative and missing obvious duplicates. We tune the matching thresholds against your actual data.

Reltio profiles are not reaching the CRM in real time
03 — Reltio profiles are not reaching the CRM in real time

Reltio profiles are not reaching the CRM in real time

MDM golden records exist but updates take hours to reach Salesforce or HubSpot. Real-time Profile API is not configured or the integration is batch-only. We rebuild for real-time.

Client result
2hrs

DSAR response time after Reltio unified profile deployment

A financial services company processing EU and globallyn personal data deployed Reltio MDM for unified customer profiles. Data subject access requests dropped from 3 days to under 2 hours.

3 days->2hrs
DSAR response
5 systems
Unified in Reltio
Real-time
Profile updates
"The Reltio implementation Celumai delivered gave us a single queryable record of every piece of personal data for the first time. Compliance became straightforward."
Da
Data Protection Officer
Financial Services Company

FAQ

Reltio MDM questions answered

Everything you need to know about working with Celumai on Reltio MDM.

Free assessment

Start your Reltio MDM project

Tell us your data unification challenge. We will assess whether Reltio is the right platform and what deployment would look like.

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