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What we deliver
What we deliver on Adobe Experience Cloud
End-to-end Adobe stack delivery from CDP to marketing automation to analytics, all connected to your CRM.
Why clients choose us
Why enterprise teams choose Celumai for Adobe
CRM attribution built in
Every Adobe implementation we deliver includes the CRM connection that closes the loop between marketing spend and closed revenue. Adobe reports are meaningful because they connect to pipeline.
CDP before channels
We design the Adobe Real-Time CDP data model and identity resolution strategy before connecting any activation channel. Activating before unifying produces segmented but not unified audiences.
Marketo configured for revenue
Marketo implementations fail when they are configured for email volume rather than pipeline contribution. We configure scoring, attribution, and CRM sync for revenue outcomes from day one.
Sound familiar?
Problems we fix on
Adobe Experience Cloud
Marketo sends thousands of emails but no pipeline
High email volume, low pipeline contribution. Marketo is optimised for engagement metrics rather than revenue. We reconfigure scoring, handoff SLAs, and attribution for pipeline outcomes.
Adobe CDP profiles never reach the CRM
Real-Time CDP is building unified profiles. Nothing flows to Salesforce or HubSpot. The CRM still shows incomplete customer data. We build the activation pipeline.
Nobody can attribute which Adobe campaigns closed deals
Adobe Analytics reports traffic and conversions. Nothing connects to CRM opportunities. The attribution gap means marketing investment cannot be justified to the board.
Services
Adobe services we deliver
Conversion lift from personalised campaigns after CDP deployment
A retail group deployed Adobe Real-Time CDP connected to their Salesforce Marketing Cloud. Personalised campaigns using unified profiles delivered 28% higher conversion vs non-personalised.
"The CDP Celumai deployed gives our personalisation engine real-time unified profiles. Campaign conversion improved 28% in the first quarter post-activation."
FAQ
Adobe Experience Cloud questions answered
Everything you need to know about working with Celumai on Adobe Experience Cloud.
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