Insurance
Banking, Financial Services & Insurance
🛡️
Insurance

CRM for Insurance.
Policy lifecycle. Renewals. Advisor CRM.

Policy pipeline management, renewal tracking, advisor-client CRM, and FCA-compliant data architecture for insurers and brokers globally.

Renewal CRM
Automated alerts
Advisor CRM
Relationship tracking
FCA ready
Compliance trail
Policy lifecycle
Full visibility

Why Insurance CRM is different

Insurance CRM is a renewal and relationship problem

Insurance companies generate most of their revenue from renewal. Yet most insurers have no systematic CRM process for renewal management - clients receive a renewal notice and either renew or do not, with no proactive relationship management in between. The opportunity to reduce lapse rates, identify at-risk clients, and grow wallet share through proactive CRM is enormous and largely untapped.

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Renewals managed reactively not proactively
Renewal notices go out. Clients either renew or they do not. No proactive relationship management, no early identification of at-risk clients.
Advisor-client relationships not in the system
When an advisor moves to a competitor, the client relationship often follows. No institutional CRM record of the relationship means no retention plan.
Multiple product relationships invisible
A client holds motor, home, and life insurance through the same broker. No single view of the relationship means no cross-sell and no household retention strategy.

Client result

What we delivered for a Insurance business

All case studies →
Case Study
2.1x increase in qualified demo requests

A Quick-Win HubSpot Chatbot Rollout That Doubled Qualified Demo Requests

B2B SaaS Company, Early Growth Stage

A SaaS company deployed a HubSpot conversational AI chatbot on its pricing and product pages in under 6 weeks, more than doubling qualified demo requests.

2.1x
Increase in qualified demo requests
2
Pages included in the initial rollout
6 weeks
Time to launch
1 month
Time to measurable, decision-ready results
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"We genuinely did not know if this would move the needle or if people would just ignore a chatbot. Within a month we had real evidence, not a guess, and it justified expanding the approach to more of the site."

He
Head of Growth
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Regulatory & compliance context

We design CRM for insurers that satisfies FCA ICOBS requirements for insurance distribution, GDPR consent and data retention for policyholder data, Consumer Duty fair value and outcome monitoring, IDD (Insurance Distribution Directive) for European operations, and Lloyd's Market data standards for specialty insurance.

FAQ

Insurance CRM questions answered

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Free assessment - Insurance

Start your insurance CRM project

Tell us about your product lines and advisor network structure.

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Free Insurance CRM assessment - no commitment
Fixed-price delivery options
NDA available on request